Running Track & Field
Account

About Us

About Us

Brand Established

Founded in 1984, HIRACER began as a professional workshop dedicated to track spike shoes. The name combines “Health” and “Racer,” reflecting the brand’s belief in speed, performance, and healthy sport.In its early years, HiRacer focused on professional track and field footwear, providing durable, well-fitted spikes for national and provincial athletes. With reliable quality and athlete-driven design, the brand quickly grew into one of China’s leading track shoe names.

Brand Established

Founded in 1984, HIRACER began as a professional workshop dedicated to track spike shoes. The name combines “Health” and “Racer,” reflecting the brand’s belief in speed, performance, and healthy sport.In its early years, HiRacer focused on professional track and field footwear, providing durable, well-fitted spikes for national and provincial athletes. With reliable quality and athlete-driven design, the brand quickly grew into one of China’s leading track shoe names.

Product Breakthrough

After 2000, HIRACER expanded its product range from track spikes to professional running shoes and marathon racing footwear. Through independent research and development in cushioning, support, lightweight structures, carbon plate systems, and supercritical foam technologies, the brand continued to strengthen its performance footwear capabilities.

Product Breakthrough

After 2000, HIRACER expanded its product range from track spikes to professional running shoes and marathon racing footwear. Through independent research and development in cushioning, support, lightweight structures, carbon plate systems, and supercritical foam technologies, the brand continued to strengthen its performance footwear capabilities.

International Recognition

HIRACER’s flagship CP5 track spike and Hiwings carbon plate marathon racing shoes have received official World Athletics approval, meeting international elite competition standards. As an official partner of AIMS and a designated running shoe brand for international road running events, HIRACER has supported hundreds of marathons in China and abroad, helping promote the growth of running culture worldwide.

International Recognition

HIRACER’s flagship CP5 track spike and Hiwings carbon plate marathon racing shoes have received official World Athletics approval, meeting international elite competition standards. As an official partner of AIMS and a designated running shoe brand for international road running events, HIRACER has supported hundreds of marathons in China and abroad, helping promote the growth of running culture worldwide.

Going Global

Since 2019, HiRacer has accelerated its global expansion and entered the international professional athletics stage. From elite clubs in Kenya and the United States to athletes competing at the World Athletics Relays, Asian Athletics Championships, and World Athletics Championships, HiRacer continues to empower runners and teams across continents. The brand has also signed exclusive 2026 sponsorship agreements with the athletics associations of the United Arab Emirates, Malaysia, Egypt, and Jordan, further extending its global presence.

Born for racing
Run for dreams

Driven by independent design, strict quality control, and continuous innovation, HiRacer remains committed to creating professional sports gear for runners at every level. From the track to the road, HiRacer carries forward the spirit of perseverance, speed, and excellence.

Born for racing
Run for dreams

Driven by independent design, strict quality control, and continuous innovation, HiRacer remains committed to creating professional sports gear for runners at every level. From the track to the road, HiRacer carries forward the spirit of perseverance, speed, and excellence.